This groundbreaking collection of original essays provides new perspectives in Asian media studies. The volume covers a diverse range of topics from media policy to globalization, using lively examples from various countries and media.Notes on Contributors.
Acknowledgments.
1. Introduction: Our Asian Media Studies? (John Nguyet Erni, City University of Hong Kong and Siew Keng Chua, Nanyang Technological University).
Part I: Moving In, Moving Out: Transnational Flows.
2. Discrepant Intimacy: Popular Culture Flows In East Asia (Koichi Iwabuchi, International Christian University).
3. Hook 'em Young: Mcadvertising And Kids In Singapore (Siew Keng Chua, Nanyang Technological University and Afshan Junaid, Nanyang Technological University).
4. Techno-Orientalization: The Asian VCD Experience (Kelly Hu, National Chung Cheng University).
Part II: Moving Backward, Moving Forward: Histories And Politics.
5. The Struggle For Press Freedom And Emergence Of Un-Elected Media Power (Myungkoo Kang, Seoul National University).
6. Forward-Looking News?: Singapore's News 5 and the Marginalization of the Dissenting Voice (Sue Abel, University Of Auckland).
7. Beyond the Fragments: Reflecting On Communicational Cultural Studies in South Korea (Keehyeung Lee, Yonsei University).
8. Re-Advertising Hong Kong: Nostalgia Industry and Popular History (Eric Kit-Wai Ma, Chinese University Of Hong Kong).
Part III: Moving Between: Formations Of Audiences And Subjectivities.
9. The Whole World is Watching Us: Music Television Audiences in India (Vamsee Juluri, University Of San Francisco).
10. From Variety Show To Body-Sculpting Commercials: Figures Of Audience and the Sexualization olĂ4
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