Assessment And Planning In Health Programs [Paperback]

Assessment And Planning In Health Programs, Second Edition Enables Students And Practitioners To Successfully Plan, Implement, And Evaluate Programs And Interventions That Will Assist Individuals And Groups In Maintaining And Improving Their Health. Written In An Accessible Manner, This Comprehensive Text Provides An Overview Of Needs Assessment, Program Planning, And Program Evaluation, And Explains Several Goals And Strategies For Each. It Addresses The Importance And Use Of Theories, Data Collection Strategies, And Key Terminology In The Field Of Health Education And Health Promotion.School Health EducationDisciplineID: 2205previous edition 9780763717483Feature

• New chapters on program implementation (Ch 9) and social marketing (Ch 5)
• Running case study applies the knowledge and skills of each chapter to a real world situation
• Checkpoint reflections or questions get the reader to pause and think about what s/he has just read
• End of chapter exercises allow students to apply and/or illustrate knowledge and skills gained from the chapter
• Boxes and figures illustrate how to apply the skills covered in each chapter
• Includes sections on strategies and activities and discusses designing and carrying out processes when money is tight

binding type PB