Balanced Website Design: Optimising Aesthetics, Usability and Purpose [Paperback]

Balanced Website Design (BWD) is a new methodology that fuses traditional strengths of structured, stepped, and iterative approaches to design and implementation, with keeping a sharp focus (throughout a project) on defining and achieving the desired purpose, usability and aesthetic characteristics  which are absolutely essential requirements of any website. The book includes discussions on new perspectives on usability and aesthetics, in the special context of website design.

BWD is suitable for all types of websites, for individual and/or team projects, and useful even for the most experienced of website designers. BWD provides guidance, structure and detailed documentation/process support for the activity of designing and implementing your next website  to help you maximise effectiveness and appropriateness.

This book addresses very practical needs in the extremely complicated area of website design and presents a down-to-earth, strongly structured approach to designing a web-site or teaching web-site design.

Grounding.- Balanced Website Design (BWD): The Context Explained.- The World of Website Design.- Website Usability.- Aesthetics and Websites.- Methodology Process.- Requirements  Initial Acquisition.- Design Needs  Building the Picture.- Designing the Solution.- Creating the Website.- Implementation Issues.- Software Tools.- Website Hosting and Website Management.

From the reviews:

Balanced Website Design (BWD) is a new methodology that fuses the strengths of traditional structured, stepped, and iterative approaches with & the desired characteristics of purpose, usability and aesthetics. & Throughout the book, there are many helpful figures and tables to support the methodology. The structure of the book makes it appropriate for academic use. In addition, practitioners looking for ways to improve or broaden their skills, to serve clients with varying neel)