Beating the Odds in Small Business [Paperback]

Read this book if you:
want reality instead of ego trips and pipe dreams...truth instead of buzzwords and hype...facts instead of bum steers and rip-offs
Go for it if you have:
self-discipline
dedication
persistence
the will to survive and
the drive to succeedChapter 1

WELCOME TO SMALL BUSINESS:

Sure, It's Tough...It's Risky...But It Still Your Best Choice

You're Not Alone

Statistics show that about 750,000 new businesses are started every year in the United States. Almost all of these are small businesses. But the actual number is much higher; that 750,000 figure is based on the actual legal process of incorporation of new business entities. It does not include one of the major trends of the '90s, the one- or two-person small business usually operated out of a home, garage, or one-room office. These businesspeople operate as self-employed. To save costs and hassle, they file taxes as individuals. If they have a business name, it is usually a d/b/a (doing business as) name, not an actual corporation.

These different trends make for confusing statistics but we can safely say, without risk of overestimating, that new small businesses are being formed in the United States at a rate of at least 1 million per year. That is far higher than in previous decades. And how many small businesses, new and old, are there in all? Here again, different statistical sources give different numbers, but it's a fair guess that the total is close to 30 million small businesses in the country.

So when you consider starting up your own small business, take comfort from the fact that you're in good company; you're riding the wave of the future. There are good, solid economic and social reasons why all this is happening and there's nothing crazy about wanting to do so. It makes eminent good sense.

But the good sense has also to be applied to running your small business, not just starting it. StartilsA