Communicating Social Change: Structure, Culture, and Agency [Hardcover]

Communicating Social Change: Structure, Culture, and Agency explores the use of communication to transform global, national, and local structures of power that create and sustain oppressive conditions. Author Mohan J. Dutta describes the social challenges that exist in current globalization politics, and examines the communicative processes, strategies, and tactics through which social change interventions are constituted in response to the challenges. Using empirical evidence and case studies, he documents the ways through which those in power create conditions at the margins, and he provides a theoretical base for discussing the ways in which these positions of power are resisted through communication processes, strategies, and tactics. The interplay of power and control with resistance is woven through each of the chapters in the book.

This exceptional volume highlights the points of intersection between the theory and praxis of social change communication, creating theoretical entry points for the praxis of social change. It is intended for communication scholars and students studying activism, social movements, and communication for social change, and it will also resonate in such disciplines such as development, sociology, and social work, with those who are studying social transformations.

Introduction

Chapter One: Theorizing Social Change Communication

Section One: Structures and Marginalization

Chapter Two: Poverty at the Margins

Chapter Three: Agriculture and Food: Global Inequalities

Chapter Four: Health at the Margins

Chapter Five: Gender and Marginalization

Section Two: Communicating for Social Change

Chapter Six: Dialogue and Social Change

Chapter Seven: Performing Social Change

Chapter Eight: Organizing for SlC­