Consumer and Innovations in e-Health Services: Examples of European Countries [Paperback]

Introduction. Chapter 1: The Situation of Healthcare in Europe. Chapter 2: Innovations in Health e-Services. Chapter 3:?Consumer Behavior In Selected European Countries Towards Innovative e-Health Services. Chapter 4: Directions for e-Health Service Development.?Conclusion

Innovations in e-health can significantly enhance healthcare accessibility, efficiency, and patient safety.

Prof. Dr. Hab. Anna Dbrowska is the Head of Department of Consumer Behavioral Research, Institute of Management, Warsaw School of Economics. She has been employed at universities in Poland since 1997. Her area of specialization is service marketing, consumer behavior, consumer protection and education, e-services and consumer social responsibility. She is an author and co-author of numerous scientific and popular science books and articles. She organizes and coordinates conferences focusing on holistic consumer market safety. She cooperates with the Office of Competition and Consumer Protection (Urzd Ochrony Konkurencji i Konsument?w, UOKiK) and other consumer organizations. She has worked for many years at the Institute for Market, Consumption and Business Cycles Research and was Deputy Director for Scientific Affairs from 2016 to 2018 for the institution.Alicja Fandrejewska is the Department of Management Information Systems, Faculty of Management, University of Warsaw. Dr Alicja Fandrejewska has worked at Kozminski University and the University of Warsaw. She has a PhD in Social Sciences (Management) awarded by the Warsaw School of Economics and a PhD in Humanities (English Philology) obtained from the University of GdaDsk. Her research focuses on the development of ICT technologies, examining their usability for consumers and their role in enhancing the efficiency and competitiveness of businesses in a globally interconnected, knowledge-based economy. She l³