Doing Business by the Book: How to Craft a Crowd-Pleasing Book and Attract More Clients and Speaking Engagements Than You Ever Thought Possible [Paperback]

If you are a speaker or business owner waiting to write a book
someday, your day is hereand not a moment too soon. We're now in
the world of creative commerce, where having a book to your name is as
necessary as having business cards in your wallet. Whether your dream is
having a bestseller, increasing your speaking fees or having that special
gift to wow prospects, this book is your blueprint to success. You'll learn -
The 3 simple things you need to do before you publish your book, or you'll be
kicking yourself later]] How to package your knowledge into a system you'll
use again and again for maximum moneymaking potential. What you must learn
from the bestsellers of Dr. Phil, Jack Canfield, and Timothy Ferriss about
how to set up a book to bring more qualified customers to your business.SOPHFRONIA SCOTT has nearly twenty years of experience as a professional writer, most of it spent at Time and People magazines. When she published her first novel, All I Need to Get By with St. Martin's Press in 2004, one prominent reviewer referred to her as potentially one of the best writers of her generation. Sophfronia holds a bachelor's degree in English from Harvard. In her current position as executive editor of The Done For You Writing & Publishing Company, she helps entrepreneurs and speakers to write books to promote their businesses. Sophfronia can be reached via her website, www.DoneForYouWriting.com.ACKNOWLEDGMENTS
INTRODUCTION
PART I: WHY DO YOU NEED A BOOK?
Chapter 1: Stepping into the Spotlight
Chapter 2: Leading Expert Land
PART II: WHAT TO DO WITH YOUR BOOK
Chapter 3: The Purpose of Your Book
Chapter 4: Your Book as the Ultimate Lead Generation Tool
Chapter 5: Fishing Where the Fish Are
Chapter 6: Buzz and the Luxury of Free Advertising
PART III: HOW TO CRAFT A CROWD-PLEASING BOOK
Chapter 7: Why Read Your Book?
Chapter 8: Speaking to the Reader
Chapter 9: Dividing It All Up
Chapter 10: Exl#.