Introduction The Even You Can Learn Statistics and Analytics Owner's Manual. xiii
Chapter 1 Fundamentals of Statistics. 1
1.1 The First Three Words of Statistics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
1.2 The Fourth and Fifth Words. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
1.3 The Branches of Statistics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
1.4 Sources of Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
1.5 Sampling Concepts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
1.6 Sample Selection Methods. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Chapter 2 Presenting Data in Tables and Charts . 15
2.1 Presenting Categorical Variables. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
2.2 Presenting Numerical Variables . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
2.3 Bad Charts. . . . . . . l'
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