The Global News Challenge: Market Strategies of International Broadcasting Organizations in Developing Countries [Hardcover]

1. International Broadcasting: A Strategic Challenge 1.1 From Information Crusade to Business Challenge: Are We in an Information War? 1.2 International Broadcasting and Developing Countries: Histories and Definitions 1.3 A Strategic Challenge 2. Unlocking Developing Markets: Global Information and Communication Infrastructures as Gateways to Change 2.1 The Beginnings: Imperial Connections 2.2 The Political, Commercial and Cultural Impact of Communications Satellites 2.3 Information and Communication Infrastructures in Developing Markets 3. Strategic Environments and Media Audiences in Developing Countries: The Changing Face of Consumption of Information in Restricted Media Ecologies 3.1 Changing Audience Structures in Developing Countries 3.2 Strategic Environments: Introducing the Five Markets 3.3 Media Supply and Audiences in the Five Markets 3.4 Emerging Media Supply and Consumption Patterns in Developing Countries 4. Funding Streams and Missions of International Broadcasters Operating in Developing Markets 4.1 Introducing the Operators 4.2 Legal Frameworks and Scope of Activities 4.3 Value Proposition: Missions and Key Strategic Objectives of the Eight International Broadcasters 4.4 Market Segment and Audience Reach 4.5 Funding Streams and Cost Structures 4.6 Evaluation 5. Audience Trust and Loyalties in Developing Markets: Transformations and Adaptations for International Broadcasting Organizations 5.1 Changing Media Ecologies in Developing Countries: Cultures, Content, and Connectors 5.2 Audience Perceptions of Different Types of Broadcasters: Connecting the Global, Regional, National, Local, and the Personal 5.3 The Cultural Life of News 5.4 Audience Trust and Loyalties: Changing Norms and Implications for International Broadcasters 6. International Broadcasters and National Crises - Lessons from the Arab Spring Illustlƒ}