Introduction to Hospitality Management [Hardcover]

The hospitality industry's rapid evolution provides career-seekers with tremendous opportunityand unique challenges. Changes in the global economy, rising interest in ecotourism, the influence of internet commerce, and myriad other trends contribute to the dynamic nature of this exciting field. Introduction to Hospitality Management presents a thorough overview of historical perspectives, current trends, and real-world practices. Coverage of bar and restaurant management, hotel and lodging operations, travel and tourism, and much more gives students a comprehensive survey of this rewarding field.

Focusing on practicality, this text presents real-world examples of traditional methods alongside insightful discussions surrounding changes in consumer demands and key issues affecting the industry. The industrys multifaceted nature lends itself to broad exploration, and this text provides clear guidance through topics related to foodservice operation, convention management, meeting planning, casino and gaming management, leadership and staffing, financial and business models, and promotion and marketing. Emphasis on career planning and job placement strategies give students a head start in charting their future in hospitality.

Preface vii

Acknowledgments xi

About the Authors xiii

Part I The Hospitality Industry

1 The Hospitality Industry and You 3

2 Growth and Change in the Hospitality Industry 35

Part II Foodservice

3 The Foodservice Industry 63

4 Restaurant Operations 78

5 Onsite Foodservice 97

6 Beverage Management 125

Part III Lodging

7 The Lodging Industry 147

8 Hotel and Lodging Operations 173