Win Forever: Live, Work, and Play Like a Champion [Paperback]

Updated with a new chapter on Carroll's successful first season with the Seattle Seahawks

Pete Carroll is one of the most successful coaches in football today. As the head coach at USC, he brought the Trojans back to national prominence, amassing a 97-19 record over nine seasons. In this book he shares the championship-winning philosophy that led USC to seven straight Pac-10 titles, and is now shaping his program with the Seattle Seahawks of the NFL.

Carroll developed his unique coaching style by trial and error over his career. He reveals how his recruiting strategies, training routines, and game-day rituals preserve a team's culture year after year, during championship seasons and disappointing seasons alike.

Win Forever is about more than winning football games; it's about maximizing your potential in every aspect of your life. Carroll has taught business leaders facing tough challenges. He has helped troubled kids on the streets of Los Angeles through his foundation, A Better LA. His words are true in any situation: "If you want to win forever, always compete."

Pete Carroll is one of my favorite figures in America. He's the classic example of the fact that you don't have to be miserable to be a champion. You can actually have fun and make it fun.
-President Bill Clinton

Pete Carroll presents great advice on how to be a winner in life. The twist is that the key is to focus on the process, not the outcome, and to compete hard in every way on your journey. It has certainly worked for Pete, who is a winner in so many ways, and it can work for anybody in all different aspects of life.
-NFL Commissioner Roger Goodell

During his time at USC Pete Carroll raised the bar in college football coaching with 7 straight BCS appearances, but as you'll read in Win Forever, his ultra compelƒ!