Miximal [Other book format]

This beautifully designed die-cut book features Lucas Zanotto's colorful animals. By mixing and matching different letters and pictures, children learn animal names, spelling, and pronunciation.

Young readers love to play withMiximalanimal characters in this interactive format, and they learn to spell correctly while choosing between hundreds of possible silly animal combinations.

The book is printed on luxurious, heavy-stock paper, matte coated with a varnish, that transmits silky tactile elegance. This unique learn-and-play experience is sure to delight parents and young readers alike.

. This debut book by acclaimed Italian-Finnish illustrator and app creator Lucas Zanotto unites play, character and learning in a beautifully designed and interactive format.
. This is a traditional flipbook that allows kids to mix and match animals to create silly animal combinations or match all three parts of the same animal.The publicity and marketing campaign will include:
. Skype interviews with the author/designer Lucas Zanotto
. A profile of Lucas Zanotto in Publisher's Weekly
. Design website features (Deezen, etc)
. Newspaper coverage: WSJ, NYT
. Magazine coverage: Parenting, Family Fun, Family Circle, Wallpaper, Vanity Fair Hot Type, Wired, AD, Marie Claire, etc.