The Social Media Imperative: School Leadership and Strategies for Success [Hardcover]

Leaders have a tremendous opportunity to embrace social media for teaching, learning, and communicating  and the time is now. This practical guide can help anyone implement social media in a school system, while managing risk.
Learn steps to create policy, procedures, and guidelines, as well as strategies to help open the minds of reluctant colleagues. Understand how to use live video, social leadership, and effective monitoring to increase engagement and, ultimately, build trust.

This book would be useful for leaders or teachers in the school system in order to better implement social media into schools. Communication Booknotes Quarterly

In The Social Media Imperative: School Leaders and Strategies for Success, Second Edition, Magette hits a homerun! The need for leaders who embrace and leverage of social media for effective communication has never been higher. In our immediate 24/7 world, leaders must be nimble, agile, and ready to lead with modern tools. From #k12PRchat to evidence of effective practices in the workplace, this book is a must read, top priority for all leaders! Michael Lubelfeld, superintendent; co-author of The Unfinished Leader: A School Leadership Framework for Growth and Development

This book is a blueprint for education leaders to build a social media community that is grounded in meaningful and respectful dialogue. Magette examines social media through the lens of a strategic engagement process designed to encourage truth and transparency, while building public trust. It is a must-read for every education leader tasked with the responsibility of communicating with parents and taxpayers. Julie Thannum, assistant superintendent for Board and Community Relãa