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![Marketing in der Rezession: Ein Beitrag zur antizyklischen Produkt- und Programmpolitik bei langlebigen Konsumg?tern [Paperback]](/itemImage/2/8/3/7/2_5308437.jpg "Marketing in der Rezession: Ein Beitrag zur antizyklischen Produkt- und Programmpolitik bei langlebigen Konsumg?tern [Paperback]")