Ed Whitacre is credited with taking over the corporate reins at General Motors (GM) when the automotive manufacturer was on the brink of bankruptcy during 2009 and turned the company around in magnificent fashion. In this business memoir, the native Texan explores his unique management style, business acumen and patriotism.
It was President Obama who reached out to Ed Whitacre to come out of retirement and take over GM in 2009. A down-to-earth, no-nonsense Texas native with a distinctive Texas twang in his voice, Whitacre was reluctant to come out of retirement to work at GM.
But Whitacre is that rare CEO with great charisma and extraordinary management instincts. And when he got to Detroit, he started to whittle down the corporate bureaucracy right away - and got GM back on track in record time.
Before being pulled out of retirement to run GM by Obama, Ed Whitacre had spent his entire corporate career in the telecom business, where he ultimately ended up running AT&T.
Edward Whitacreis the former CEO of General Motors. He has a background in telecommunications, running AT&T, but came out of retirement to save GM.
This straight-talking Texan and former CEO of two of America's best known corporations provides a candid, insider's view of how a committed business leader can make a difference. More importantly, his book offers a prescription for the kind of leadership that can turn America around and get the country moving again.
--Senator Kay Bailey HutchisonEd is a strong leader with intelligence, a big heart, common sense and without fear. He is also an exceptional human being-always concerned about people. His mind is clear with a long-term vision and mission.
--Carlos Slim Hel?, Industrialist and Philanthropist
Among CEOs, Ed is one-of-a-kind. Not only did he successfully run AT&T and fix GM, but he is also a classic Texan -- complete with a straight-speaking manner and clS.
![American Turnaround: Reinventing ATT and GM and the Way We Do Business in the USA [Hardcover]](/itemImage/2/3/1/6/2_6844917.jpg "American Turnaround: Reinventing ATT and GM and the Way We Do Business in the USA [Hardcover]")