Strategy: A View From The Top [Paperback]

Gain a strategic edge in todays business world.

This short, up-to-date, practitioner-oriented guide was meant to effectively prepare practicing executives, and MBA and EMBA students for top management responsibilities.  

The fourth edition includes new content, reordered topics to improve the flow of the subject matter, and numerous updated examples and vignettes.

The latest on how to gain a strategic edge in todays business world:

• NEW! Modern cases and studies have been integrated throughout this text with the executive in mind to encourage higher-level analysis and discussion of real-world scenarios. Examples include:
• Good to Great: Why Some Companies Make the Leap&and Others Dont, by Jim Collins focuses on what good companies can do to become truly great.
• What Really Works: The 4+2 Formula for Sustained Business Success, by Joyce, Nohria, and Roberson in association with McKinsey & Co.a groundbreaking, five-year study aimed at identifying the must-have management practices that truly produce superior results.
• NEW! Chapter 3 contains an updated section on Global Tectonicsthe process by which delã;