Crisis Communications: A Casebook Approach [Paperback]

1. Crisis Communications Today 2. Crisis Communications Theory?3. Textbook Crises 4. History-Making Crises 5. Communications to Prevent Crises 6. Communications When the Crises Strikes 7. Social Media and Crisis Communications 8. ?Culture Crises 9. Transportation Crises 10. Truth and Privacy 11. The Basic Crisis Communications Plan Appendix A: Generic Crisis Communications Plan for a Company Appendix B: Sample Crisis Communications Plan for a Nonprofit Appendix C: Crisis Communications Plan After a Cyber Attack

Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.?

Kathleen Fearn-Banks is a tenured professor with emeritus status in the Department of Communication at the University of Washington, USA.

Kevin Kawamoto is a former associate professor at the University of Hawaii at Manoa, USA.

Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.

This edition continues its strength as a student-friendly text that demonstrates how to craft, target, and deliver messages during crises in order to mitigate further controversy and distress. Classic cases lay the foundation, while contemporary cases shed light on cutting-edge practices in use today. Many cases from previous editions have been updated and new cases added, including the COVID-19 crisis and U.S. vaccination campaign; Starbucks and racial discrimination at a Philadelphia branch; Will Smith and the Academy Awards slap; Gander, Newfoul²