Introduction: Ethical Foundations and Perspectives Part 1: News 1. Institutional Pressures 2. Truthtelling 3. Reporters and Sources 4. Social Justice 5. Privacy Part 2: Persuasion in Advertising 6. Professional Culture 7. Advertising in an Image-Based Media Culture 8. The Media Are Commercial 9. The Commercialization of Everyday Life Part 3: Persuasion and ­Public Relations 10. Public Communication 11. Telling the Truth in Organizational Settings 12. Conflicting Loyalties 13. The Demands of Social Responsibility Part 4: Entertainment 14. Violence 15. Profits, Wealth, and Public Trust 16. Media Scope and Depth 17. Censorship
Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication.
This textbook provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating awareness and critical reflection of ethical issues. In each chapter, the authors examine case studies spanning several continents and geopolitical and cultural contexts. To provide a framework for analyzing the cases and exploring the steps in moral reasoning, the book introduces the Potter Box, a powerful tool for moral analysis. Focusing on a wide range of ethical issues faced by media practitioners and news organizations, the cases in this new twelfth edition include the most prominent concerns in journalism, broadcasting, advertising, public relations, and entertainment today. It explores new topics such as the use of ChatGPT in newsrooms, the privacy implications of biometric technologies, the role of public relations in political campaigns, and advel“)