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Subliminal Leadership: Why It Is as Important as Emotional Intelligence [Hardcover]

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  • Category: Books (Business & Economics)
  • Author:  Frankl, Thomas
  • Author:  Frankl, Thomas
  • ISBN-10:  1032582456
  • ISBN-10:  1032582456
  • ISBN-13:  9781032582450
  • ISBN-13:  9781032582450
  • Publisher:  Routledge
  • Publisher:  Routledge
  • Pages:  256
  • Pages:  256
  • Binding:  Hardcover
  • Binding:  Hardcover
  • SKU:  1032582456-11-MPOD
  • SKU:  1032582456-11-MPOD
  • Item ID: 107106539
  • Seller: ShopSpell
  • Ships in: 2 business days
  • Transit time: Up to 5 business days
  • Delivery by: Sep 29 to Oct 01
  • Notes: Brand New Book. Order Now.

Understanding the power of subliminal influence makes or breaks leaders. This book is the first to explain in a clear and accessible way this important, yet little known and understood, area of psychology and leadership.

About the Author

Acknowledgments

Introduction

1 Leadership in context

Leadership in organizations

Day-to-day leadership

2 Leadership as social influence

Influence, leadership, and evolutionary biology

Making sense of the world

Touch

Sight

Hearing

Smell

Taste

Interoception

Proprioception

3 Brain, mind, and body

The mindbrain connection

The mindbody connection

Latent talent

4 The underworld of the subliminal

Character assassinations

Smelling memories

Fright or flight

5 Influence, emotions, and self-leadership

Homo sapiens vs. Homo corporaticus

Amygdala hijack and the fear of flying computers

Fear, risk-taking, and innovation

Buckle up and enjoy the ride

Emotional framing

6 We communicate more than we think

Every body communicates

No glossing over glossophobia

The power of gaze

7 Empathy revisited

The bl³!

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