Law, market theory and semiotics together provide a challenging new perspective on economic analysis of law.This synthesis of law, philosophy and market theory provides a new jurisprudence of exchange and a new understanding of the marketplace. Malloy presents a fundamental critique of the traditional economic analysis of law based on the division between efficiency and justice, proposing an alternative approach through semiotic analysis and the relationship between creativity and efficiency. He examines the meaning and structure of the market exchange process through the broader perspective of human relationships, creativity, and experience, providing a challenging new perspective on the relationship between law and economics.This synthesis of law, philosophy and market theory provides a new jurisprudence of exchange and a new understanding of the marketplace. Malloy presents a fundamental critique of the traditional economic analysis of law based on the division between efficiency and justice, proposing an alternative approach through semiotic analysis and the relationship between creativity and efficiency. He examines the meaning and structure of the market exchange process through the broader perspective of human relationships, creativity, and experience, providing a challenging new perspective on the relationship between law and economics.This integrated study of law, economics and Peircian semiotics re-examines the relationship between law and market theory, and introduces the idea of law and market economy. Overcoming the traditional dichotomy between efficiency and justice, Malloy focuses on the relationship between creativity and sustainable wealth formation. He shows how creativity and sustainable wealth formation have more to do with an ethic of social responsibility than with a concern for economic efficiency. In presenting his case, Malloy uses numerous examples as he reinterprets classic problems related to rational choice, the Coase Theorem, public chlC&