Mario Testino. SIR. 40th Ed. [Hardcover]

The way men are seen in photography, in fashion, and the way that men look at pictures of themselves has changed in recent years. It is a subject that has come into focus: The masculine image, a man's personal style, changing attitudes to the male face and body.
 Mario Testino

From Rio to London, Cusco to Seville,Mario Testinois renowned for his free-spirited chronicles of dress and demeanor. InSIRthe influential photographer presentsover 300 photographs in his search to define the allure of men.

Featuringan essay by Pierre Borhan, an interview with Patrick Kinmonth, and many previously unpublished works from Testinos archive of thousands, this book traces theevolution of male identity over the past three decades. Costume, tradition, gender play, portraiture, photojournalism, and fashion collide as Testino observes masculinity in all its modern manifestations: throughthe dandy and the gentleman, the macho and the fey, the world-famous face to the unknown passerby.

Every photograph represents a unique point of view, and a new visual connection between photographer and sitter. WithJosh HartnettforVMAN(2005), Testino evokes the fall of Helmut Berger in the abyss of Luchino ViscontisThe Damned. Studies ofBrad Pitt,George Clooney,Jude LawandColin Firthare as candid as they are curious.David Beckham,David Bowie,Mick JaggerandKeith Richardsfeature for the courage they have taken in redefining male identity. Through a kaleidoscope of guises, these portraits define a period in which mens changing role, style and appearance has never escaped Testinos eye and impeccable intuition.