The Market Makers How Retailers are Reshaping the Global Economy [Hardcover]

Introduction: The Retail Revolution,Gary G. Hamilton, Benjamin Senauer, and Misha Petrovic
Part I. The Market Makers: A General Perspective
1. Retailers as Market Makers,Misha Petrovic and Gary G. Hamilton
2. Technology and Public Policy: The Preconditions for the Retail Revolution,Frederick H. Abernathy and Anthony P. Volpe
Part II. Making Consumer Markets
3. U.S. Retailing and Its Global Diffusion,Misha Petrovic
4. Globalization of European Retailing,Michael Wortmann
5. Online Retailers as Market Makers,Suresh Kotha and Sandip Basu
Part III. Making Supplier Markets
6. Supplier Markets and the Asian Miracle,Gary G. Hamilton and Cheng-shu Kao
7. Global Logistics, Global Labor,Edna Bonacich and Gary G. Hamilton
8. Making the Global Supply-Base,Timothy Sturgeon, John Humphrey, and Gary Gereffi
9. Transnational Contractors in East Asia,Richard P. Appelbaum
Part IV. Industries and Market Making
10. The Global Spread of Modern Food Retailing,Thomas Reardon and Benjamin Senauer
11. Market Making in the Personal Computer Industry,Kenneth L. Kraemer and Jason Dedrick