When people hear the word strategy, they often get overwhelmed and think this is something only a Board of Directors deals with. But every program or project, from the biggest to the smallest, requires and has a strategy, whether documented or not. When you realize this, Outcomes Management becomes a tool to help you create a visual map of the path you hope to take. Then you'll be on the road to figuring out how to get from where you are today to where you want to be tomorrow; and you'll find you can use this even for the simplest of reasoning tasks.