The Process of Social Research [Paperback]

.Featuring a conversational, engaging, and student-friendly writing style,The Process of Social Research, Third Edition, introduces students to the fundamentals of research. It places a unique emphasis on process with flowcharts in every chapter that provide step-by-step guides for conducting social research and evaluating the research of others. The authors use relatable, everyday examples and carefully selected research examples to make the book accessible to undergraduates. Comprehensive and up-to-date without attempting to be encyclopedic in its coverage,The Process of Social Researchprovides a balance between qualitative and quantitative research, taking a more integrated approach to describing the relationship between theory and research.PrefaceCHAPTER 1. Introduction: Why Care About Research Methods?The Process of Social ResearchFour Social Media StudiesAn ExperimentA SurveyA Field Research StudyAn Analysis of Existing DataBOXREADING SOCIAL RESEARCH 1.1: Critical Evaluation of Facebook StudiesCHAPTER 2. Science and Social Research: From Theory to Data and BackThe Characteristics and Process of ScienceTheoryVerifiable DataSystematic Observation and AnalysisLogical ReasoningLogics of InquiryDoes Contact Change Stereotypes? An Answer from Deductive InquiryHow Does Class Matter? An Answer from Inductive InquiryCombining the Logics of InquiryFrom a Psychological Theory of Suicide to a Sociological OneEvaluating Science: Possibilities, Cautions, and LimitsTentative KnowledgeThe Ideal and Reality of the Scientific ProcessThe Sociohistorical Aspect of ScienceThe Human Element of ScienceBOXESREADING SOCIAL RESEARCH 2.1: Verify This!CHECKING YOUR UNDERSTANDING 2.2: Identifying and Analyzing Deductive and Inductive ReasoningDOING SOCIAL RESEARCH 2.3: A Replication or Reproducibility Crisis in Social Science?CHAPTER 3. The Ethics and Politics of Research: Doing What's Right Overview: EthicsEthlSq