Rebel Ideaswill strengthen any kind of team, while including advice on how, as individuals, we can embrace the potential of an outsider mind-set as our greatest asset.
Ideas are everywhere, but those with the greatest problem-solving, business-transforming, and life-changing potential are often hard to identify. Even when we recognize good ideas, applying them to everyday obstacleswhether in the workplace, our homes, or our civic institutionscan seem insurmountable. According to Matthew Syed, it doesn't have to be this way.
InRebel Ideas,Syed argues that our brainpower as individuals isn't enough. To tackle problems from climate change to economic decline, we'll need to employ the power of cognitive diversity. Drawing on psychology, genetics, and beyond, Syed uses real-world scenarios including the failings of the CIA before 9/11 and a communication disaster at the peak of Mount Everest to introduce us to the true power of thinking differently.
From international bestselling author Matthew Syed comesRebel Ideas, a book about the power of teamwork and creative problem-solving, and how the best ideas are born.Matthew Syedis the
Sunday Timesbestselling author of
Black Box Thinking, Bounce,and
The Greatest.He writes an award-winning newspaper column in
The Timesand is the host of the hugely successful BBC podcast
Flintoff, Savage and the Ping Pong Guy.
A master of the genreThe Times
Praise forRebel Ideas
Striking&As Mr. Syed writes, the willingness to share knowledge pays off in a world of complexity. -The Economist
Compelling&argue[s] persuasively that cognitive diversity boosts collective intelligence. -The Times
A gripping read, full of intelligence and perspective. - James Dyson
On a vital and still-overlooked topic, Matthew Syed has assembled a compelling base of
evidence&.A stunning a