The new edition of the highly respectedResearching Communicationsis a comprehensive and authoritative guide to researching media and communication.Researching Communications, Third Editionis an invaluable guide to performing and analysing research tasks, introducing the major research methods, giving detailed examples of research analysis and practical step-by-step guidance in clear language.
Written by highly regarded experts in the field, the third edition includes new sections on social media analysis, digital research methods and comparative research, as well as updated case studies, international examples and details of recent developments in media and communication studies.
Undergraduate and postgraduate media and communication students will findResearching Communicationsan invaluable resource at all stages of their course.
David Deaconis Professor of Communication and Media Analysis at Loughborough University, UK.
Michael Pickeringis Emeritus Professor of Media and Cultural Analysis at Loughborough University, UK.
Peter Goldingis Emeritus Professor at Northumbria University, UK.
Graham Murdockis Emeritus Professor of Culture and Economy at Loughborough University, UK.
This welcome new edition
is updated and expanded, providing scholars with the what, why and how of communication research. Practical, accessible and truly invaluable.
Janet Wasko, Professor and Emeritus Knight Chair in Communication Research, University of Oregon, USAPreface to Third Edition
Acknowledgments
1: Approaching Research
2: Dealing with Documentation
3: Selecting and Sampling
4: Asking Questions
5: Using Numbers
6: Counting Contents
7: Analysing Texts
8: Unpacking News
9: Viewing the Image
10: Interpreting the Images
11: Being an Observer
12: Attending to Talk
13: Taking Talk Apart
14: Comparative Research
15: Using Computerslƒs