An applied, one-semester introduction to sampling methods for non-mathematics majors that uses simple numerical illustrations to provide an intuitive understanding of concepts and confirm major results. The text describes various methods for sample selection and estimation including unequal probability sampling and the prediction approach. The accompanying disk contains data files for ten cases and two computer programs- one of which is an interactive DOS program designed to serve as a tutorial by assisting the implementation of sampling formulas. The book is intended primarily for upper-level undergraduate or graduate level students of business, government, health administration, economics, political science and other social sciences. It may also be used as a main or supplementary text in service courses on sampling offered by statistics and math departments.Part One: Text * Introduction * Preliminaries * Simple random sampling * Stratified random sampling * Two-stage random sampling * Ratio and regression estimators * Some Special Topics * Sampling with unequal probabilities * Sampling from a process * Nonsampling errors Part Two: Cases * Canabag Manufacturing Company-Part I * Canabag Manufacturing Company-Part II * Valuation of government properties-Part I * Valuation of government properties-Part II * Valuation of government properties-Part III * Valuation of government properties-Part IV * PackGoods Inc. * Pharmacom Research-Part I * Pharmacom Research-Part II * Tenderdent Toothpaste Appendices * Basic Concepts * Glossary and Technical Summary * Computing Instructions * Solutions to Selected ProblemsAbout the Author Peter Tryfos is Professor of Management Science, Faculty of Administrative Studies, at YorklĂ-