Scenarios for Success Turning Insights in to Action [Hardcover]

Properly researched and intelligently deployed, scenario planning is today’s most powerful tool for understanding and preparing for an uncertain future. Yet it remains a niche approach, poorly understood by leaders at large. To bring it into the strategy mainstream, leaders need advice on how to turn concepts (scenarios) into actions (strategy).

Scenarios for Success delivers a unique and coherent account of the state of the scenario planning art. It is aimed particularly at those trying to implement its findings. Striking a balance between theory and practice, the contributors show how and why the core techniques of scenario thinking have endured and are still valuable, while bringing new tools and processes that keep scenario planning in touch with modern realities.

LIST OF CONTRIBUTORS.

PREFACE.

ACKNOWLEDGMENTS.

OVERVIEW.

PART I. ORIGINS: NAVIGATING WITH INVISIBLE ISLANDS.

Introduction by Bill Sharpe.

1 Conversations with Peter Schwartz and Napier Collyns (Bill Sharpe). 

2 Professional Dreamers: The Future in the Past of Scenario Planning (Cynthia Selin).

PART II. SCENARIOS IN THE WORLD OF BUSINESS.

3 Scenarios and Innovation (Jan Verloop).

4 Scenarios to Develop Strategic Options: A New Interactive Role for Scenarios in Strategy (Rafael Ramírez and Kees van der Heijden).

5 Deepening Futures with System Structure (Tony Hodgson and Bill Sharpe).

6 From Signals to Decisions (Alexander Fink, Philip Hadridge and Gill Ringland).

7 When Strangers Meet: Scenarios and the Legal Profession (Karim Medjad and Rafael Ramirez).

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