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Strategic Customer Management: Integrating Relationship Marketing and CRM [Paperback]

Name: Strategic Customer Management: Integrating Relationship Marketing and CRM [Paperback]
Brand: Cambridge University Press
SKU: 100891621
Price: 96.99 USD
Availability: InStock
Author: Payne, Adrian, Frow, Pennie

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Category: Books (Business & Economics)
Author: Payne, Adrian, Frow, Pennie
Author: Payne, Adrian, Frow, Pennie
ISBN-10: 1107649226
ISBN-10: 1107649226
ISBN-13: 9781107649224
ISBN-13: 9781107649224
Publisher: Cambridge University Press
Publisher: Cambridge University Press
Pages: 542
Pages: 542
Binding: Paperback
Binding: Paperback
Pub Date: 01-Oct-2013
Pub Date: 01-Oct-2013
SKU: 1107649226-11-MPOD
SKU: 1107649226-11-MPOD
Item ID: 100891621

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