Understanding the power of subliminal influence makes or breaks leaders. This book is the first to explain in a clear and accessible way this important, yet little known and understood, area of psychology and leadership.
About the Author
Acknowledgments
Introduction
1 Leadership in context
Leadership in organizations
Day-to-day leadership
2 Leadership as social influence
Influence, leadership, and evolutionary biology
Making sense of the world
Touch
Sight
Hearing
Smell
Taste
Interoception
Proprioception
3 Brain, mind, and body
The mindbrain connection
The mindbody connection
Latent talent
4 The underworld of the subliminal
Character assassinations
Smelling memories
Fright or flight
5 Influence, emotions, and self-leadership
Homo sapiens vs. Homo corporaticus
Amygdala hijack and the fear of flying computers
Fear, risk-taking, and innovation
Buckle up and enjoy the ride
Emotional framing
6 We communicate more than we think
Every body communicates
No glossing over glossophobia
The power of gaze
7 Empathy revisited
The bl£.
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