Sustainable and Resilient Businesses in the Global Economy: 4th International Conference on Modern Trends in Business, Hospitality and Tourism, Cluj-N [Hardcover]

This book explores the latest trends, challenges, and opportunities shaping the business, hospitality, and tourism sectors, with a special focus on Eastern Europe. It presents a collection of thought-provoking papers from the 2024 Modern Trends in Business, Hospitality, and Tourism International Conference, held in Cluj-Napoca, Romania.

Key topics include the evolution of global capital markets and investment strategies in the post-COVID-19 era, innovative and sustainable business models, alternative financing solutions for SMEs, corporate governance reforms, and the future of human capital leadership. Each chapter offers fresh perspectives on building resilient businesses in an increasingly interconnected global economy. Ideal for academics, researchers, industry experts, and practitioners, this book provides valuable insights and practical solutions for fostering sustainable growth and resilience in todays dynamic business environment.

Adina Letiia Negrua is Professor and ERASMUS Departmental Coordinator at the Faculty of Business in Babes-Bolyai University, Cluj-Napoca, Romania. Her fields of expertise are intercultural management, hospitality management, hotel management, and catering and restaurant technology. She has published 15 books and over 70 articles in various journals and has presented over 80 papers at various national and international conferences and symposia.

Monica Maria Coro_ is Associate Professor at the Faculty of Business, Babe-Bolyai University of Cluj-Napoca, Romania. She teaches subjects in the areas of management, tourism, and hospitality. Her research covers topics related to destination management organizations, sustainable tourism, rural tourism, entrepreneurship, and SMEs and adds up to over 80 articles, books, and book chapters published in national and international conferences and reputable journals and books.

Mark Anthony Camilleri, Ph.D. (EdinburglÃ1