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Untrapping Product Teams: Simplify the Complexity of Creating Digital Products [Paperback]

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  • Category: Books (Computers)
  • Author:  Pereira, David
  • Author:  Pereira, David
  • ISBN-10:  0135335388
  • ISBN-10:  0135335388
  • ISBN-13:  9780135335383
  • ISBN-13:  9780135335383
  • Publisher:  Addison-Wesley Professional
  • Publisher:  Addison-Wesley Professional
  • Pages:  272
  • Pages:  272
  • Binding:  Paperback
  • Binding:  Paperback
  • SKU:  0135335388-11-MPOD
  • SKU:  0135335388-11-MPOD
  • Item ID: 107011854
  • Seller: ShopSpell
  • Ships in: 2 business days
  • Transit time: Up to 4 business days
  • Delivery by: Sep 28 to Sep 30

David Pereira is a product leader with more than 15 years of experience. He has sharpened his skills by leading diverse teams, from startups to giant corporations. Since 2020, he has openly shared his mistakes, failures, and insights on product management, reaching over 10 million readers worldwide. His thought-provoking courses have more than 15K satisfied students across 120+ countries.

Foreword by Ash Maurya xiii
Foreword by Jim Highsmith xv
Preface xvii
About the Author xxi

Introduction 1
Who Can Benefit from This Book 2
How to Read This Book 3
What to Expect from Untrapping Product Teams 3

Part I: Facing Dangerous Traps 5

Chapter 1: How Common Ways of Working Trap or Untrap Teams 7
How Feature Factory Companies Work 8
Coordinative Flow: A Logical Way of Working with Unexpected Results 12
Nine Out of Ten Ideas Will Fail 15
Collaborative Flow: A Simple Way of Working with Outstanding Results 16
Key Takeaways 21

Chapter 2: The Mindset Impacts on Dangerous Traps 23
What's a Growth Mindset? 25
What's a Fixed Mindset? 25
Identifying the Mindset's Impacts 26
Output over Outcome 27
Opinions over Evidence 28
Prescriptive Roadmaps over Embracing the Unknown 30
Meeting Deadlines over Achieving Goals 32
Implementing Solutions over Solving Problems 33
Key Takeaways 35

Chapter 3: What Distracts Teams from Creating Value 37
Facing the Real Enemy: Bullshit Management 38
Gathering Requirements: A Distraction tol£`

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