The field of artificial intelligence, data science and analytics is crippling itself. Exaggerated promises of unrealistic technologies, simplifications of complex projects and marketing hype are leading to an erosion of trust in one of our most critical approaches to making decisions: data driven.
ABOUT THE AUTHORS
FOREWORD
INTRODUCTION
The Sepsis Scourge
An Epic Challenge
A Focus on Failures: The Purpose Behind Our Literary Venture
The Epic Battle
Beyond the Clickbait: When Headlines Just Scratch the Surface
Data-driven Projects are Complex
Begin Your Journey to Outsmart Failure
Critical Thinking: How Not to Fail
Introduction Bibliography
ANALYTICALLY IMMATURE ORGANIZATIONS
The AI Hype
Mapping the Terrain: Prior Insights
What Happened to Best Practices?
What Counts as an ADSAI Failure?
Our Thesis
Facing Challenges
Critical Thinking: How Not to Fail
Chapter 1 Bibliography
STRATEGY
RetailCos Strategic Nightmare
The Difficult and Critical Role of Strategy7Failing to Build Organizational Need
Not Understanding the Real Business Problem
The Problem with Selecting Good Business Problems
Mikes Story: AI in the Outback
Putting the Cart (Technology) Before the Horse (Business)
The Solution: Put Economics Back in the Drivers Seat
Resolving Mikes AI Investment Challenge
Solving a Problem That is Not a Business Priority
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