Wine and The Gift: From Production to Consumption [Paperback]

1. Wine as Gift and Commodity  An Imbricative Hybrid
2. The Gifting of Wine: Language, Representation and the Commodity Form
3. On Divine Wine: Wine Gifts Between Gods and Humankind
4. Hospitality, Gift Economy and Commercial Folklore
5. The Gifting of Champagne, 1850-2000: Public Performance or Personal Intimacy?
6. Terroir Aura: Tibetan Wine as Gift in Chinas Southwest
7. Without friends, you dont exist: The Value of Favours in Istrian Winemaking
8. Gifted Winemakers and the Commerce of Wine Gifting
9. Gifts That Pay For Themselves
10. Made To Give Away: Homemade Wine and the Gift
11. Gifting Dynamics of Calibrating and Aligning: An Exploratory Study of Expat Chinese Wine Gifting
12. Spitting or Sitting: The Commodification of Wine Tasting and Drinking as a Gift in Piedmont,Italy
13. Wine and the Gendered Self-Gift: Conceptual Considerations

Wine as commodity has received enormous academic attention, while wine as gift has largely eluded significant dedicated research and analysis. This book addresses this lacuna with insights from leading scholars from a range of disciplines exploring wine as gift in different moments of history.