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Aesthetic Communication [Hardcover]

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  • Category: Books (Business & Economics)
  • Author:  Thyssen, O.
  • Author:  Thyssen, O.
  • ISBN-10:  0230245927
  • ISBN-10:  0230245927
  • ISBN-13:  9780230245921
  • ISBN-13:  9780230245921
  • Publisher:  Palgrave Macmillan
  • Publisher:  Palgrave Macmillan
  • Pages:  336
  • Pages:  336
  • Binding:  Hardcover
  • Binding:  Hardcover
  • Pub Date:  01-Mar-2010
  • Pub Date:  01-Mar-2010
  • SKU:  0230245927-11-SPRI
  • SKU:  0230245927-11-SPRI
  • Item ID: 100712404
  • List Price: $109.99
  • Seller: ShopSpell
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This book deals with the?organizational use of aesthetic means. Based on the idea that organizations are systems of communication, it is shown that consciously or not, organizations have always used aesthetic means to reinforce their communication.Organizational Aesthetics The Organizational Image The Organization's Rhetoric Organizational Narratives Organizational Design Organizational Advertising Organizational ArchitectureOLE THYSSEN is Professor of Philosophy at Copenhagen Business school, Denmark, and an?author and co-author of more than 30 books on psychoanalysis, Marxism, system theory, ethics and aesthetics,?among them Business Ethics and Organizational Values, (Palgrave?Macmillan?2009). He has a lifelong honorary grant from the Danish state.
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