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Fad Surfing In The Boardroom Managing In The Age Of Instant Answers [Paperback]

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Category: Books (Business & Economics)
Author: Shapiro, Eileen C.
Author: Shapiro, Eileen C.
ISBN-10: 0201441950
ISBN-10: 0201441950
ISBN-13: 9780201441956
ISBN-13: 9780201441956
Publisher: Basic Books
Publisher: Basic Books
Pages: 272
Pages: 272
Binding: Paperback
Binding: Paperback
Pub Date: 01-Jun-1996
Pub Date: 01-Jun-1996
SKU: 0201441950-11-MPOD
SKU: 0201441950-11-MPOD
Item ID: 102458576
List Price: $21.99

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Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.

Eileen Shapirois president of The Hillcrest Group, Inc., a management consulting firm in Cambridge, Massachusetts. Formerly with McKinsey & Company, Inc., she received her MBA from Harvard Business School.