Future Public Health Burdens, Challenges and Opportunities [Hardcover]

Situating public health within its social, environmental and political context, this book looks to the future through a realistic analysis of policy frameworks, effective interventions and robust measurement and evaluation.?Using?a multidisciplinary perspective?it creates a compelling vision for public health policy.Introduction? PART I: POLICY FRAMEWORKS Devolution and Public Health Politics in the United Kingdom; S. L. Greer International Public Health  The Future Place of Primary Care; J. Amery? & S. Gillam Improving Public Health: Balancing Between Poles;? S. Atkinson Social marketing: Putting the Public, not Professionals, at the Heart of Public Health; Don't Rain on my Parade! J. French PART?II: INFLUENCING OUTCOMES Promoting Healthy Behaviour: Evidence from Psychology; L. Corbett Embedding Public Health Policy in the Social Context : Sexual Behaviour and Perceptions of Risk; Z. Slote Morris? & S. Dawson In Sickness and in Health? Dynamics of Health, Cohabitation in United Kingdom; M. Karlsson, L. Mayhew? & ?B. Rickayzen Successful Ageing: A Useful Concept for the Future? Y. Doyle, M. Sherriff? & M. McKee Developing an Index of Capability for Older People:?A New Form of Measure for Public Health Interventions? J. Coast, T. Flynn, I. Grewal, J. Lewis, L. Natarajan, K. Sproston? & T. Peters Recruitment Into Lifestyle Modification Programmes: A Cross-Atlantic Perspective; S. Bhalotra? & D. S. Shepard PART?III: EVALUATION AND MEASUREMENT FOR PUBLIC HEALTH Evaluating the Societal Costs of Potentially Preventable Illnesses: Developing a Common Approach; G. Lister, R. Fordham, M. Mugford, A. Olukoga, E. Wilson? & D. McVey What Use Has Been Made of Economic Evaluation in Public Health:?A Systematic Review of the Literature; D. McDaid? & J. Needle Towards Investment in Public Health: The Emergence of a Burden of Economic Proof; R. Fordham The Challenges of Developing Cost-effective Public Health Guidance:?A NICE Perspective; K. Chalkidolã3