It's not enough to be right, these days—especially when you're not left.
To survive, the right must learn how to express nonliberal principles as effectively as possible, and persuade others of their point of view. It is an art that demands patience, research, humor, understanding, creative thinking, learning from your opponent and even mimicking their tactics.
In
How to Be Right: the Art of Being Persuasively Correct, Gutfeld reveals the strategies that have helped him keep a steady job for almost three decades. From “Discard Your Outrage” and “Outcompassion Them” To “Find the Right’s Obama” and “Use your Mom,” Gutfeld gives readers the tools they’ll need to argue, influence, and convince their friends, family and foes throughout the 2016 election cycle.
Greg Gutfeld is a cohost of the hit show
The Five and the host of
The Greg Gutfeld Show on the Fox News Channel. He is the author of
The Bible of Unspeakable Truths and the
New York Times bestsellers
The Joy of Hate and
Not Cool. He contributes regularly to Breitbart.com.
*** 1***
Why We’re Evil
How to Explain Your Conservative Stance, When You’re Inevitably Attacked
This is the chapter you should read now. Especially if you’ve read the preceding sixteen pages.
As you know, this book is about being persuasively right, but before you can be persuasively right you must be persuasive, above all, about being Right. Because if you can’t explain why you . . . areyou . . . then you’re lost. You might as well pack up and join the circus. (Address: 1600 Pennsylvania Avenue. Just look for the big tent and the guy in the clown suit.)
You will be asked why you’re a conselĂ"