Prime Movers Define Your Business or Have Someone Define it Against You [Hardcover]

This book deals with the frameworks between customers and suppliers. These frameworks link a customer's own value creating activities to the competencies and resources of the supplying firm(s). Both the short term (financial) and long term (knowledge) benefits to using this approach are discussed.The New Logic of Value Creation.

Configuration and Reconfiguration.

The Perception of Value.

An Emerging Architecture for Value Creation.

Customer Orientation: Aligning the Value-Creation Logics of the Firm with the Value-Creation Logics of Existing Customers.

Capability Focus and Lean Management: Leveraging the Existing Capabilities of the Firm to Create New Offerings.

Actor-Centered Market Making: Leveraging New Capabilities of the Firm to Create New Offerings.

Co-operative Market Making: Prime Movers Acting for Others, Not Themselves.

Appreciative Market Making: When Becoming a Prime Mover is Not the Driving Goal.

Value Creation as Prime Movers See It.

Notes.

References and Further Reading.

Index.

Rafael Ramírez is currently Professor of Management at HEC, the leading French business school. Dr Ramírez, who holds a PhD from the Wharton School, has extensive consulting experience, working with companies such as Hewlett-Packard, Nissan Europe, Shell International, Rockwool, Telespazio, Wärtsilä -NSD, and Sonera. He was the Managing Director of SMG France prior to joining HEC. Dr. Ramírez co-authored the Harvard Business Review lead article From Value Chain to Value Constellation, which was elected one of the ten most requested strategy reprints by the Review's readers. The follow-up book on value constl“0