Successful Management [Hardcover]

This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. A general manager must develop new strategies that are relevant to the environment and are based on the core competences of the corporation. These strategies will need to yield a long term competitive advantage so that they significantly increase the value of the company over time. This book, by the Chief Executive of a major multinational company, provides many insights and thoughtful consideration of important aspects of successful management.Starting Point - Management or Leadership? - Management Development - Managing Yourself -The Environment - Strategy - Adding Value - Communication - Taking Charge - The Numbers - A Sense of BalanceNEVILLE BAIN