A classic work from 1982 which changed the face of art criticism in the twentieth century.Winner of the Prix de la Confédération des Negociants en Oeuvres d'Art, this book examines the evolution of narrative styles of French 18th-century paintings: the stories paintings tell, the ways they communicate information, the techniques of presenting the body as an instrument for incorporating textual messages.Winner of the Prix de la Confédération des Negociants en Oeuvres d'Art, this book examines the evolution of narrative styles of French 18th-century paintings: the stories paintings tell, the ways they communicate information, the techniques of presenting the body as an instrument for incorporating textual messages.This 1982 book, now recognised as a classic, has done perhaps more than any other single work to change the face of art criticism in the twentieth century. Whereas previous books on French painting looked only at the history of painting as an evolution of artistic styles (baroque, rococo, neo-classical, and so on), Norman Bryson examines the evolution of narrative styles: the kinds of stories paintings tell, the ways they communicate their information, the different techniques of presenting the body as an instrument for incorporating textual messages. The procedure is applied to a number of painters: LeBrun, Watteau, Greuze, David and others, and the author demonstrates that the relation of formal and 'literary' elements was regarded by painters and critics in the eighteenth century as the primary issue to be confronted in the production of a painting.List of illustrations; Preface; Acknowledgements; 1. Discourse, figure; 2. The legible body: LeBrun; 3. Watteau and reverie; 4. Transformations in rococo space; 5. Greuze and the pursuit of happiness; 6. Diderot and the word; 7. Diderot and the image; 8. 1785; Conclusion: style or sign?; Notes; List of societies affiliated to CINOA; Select bibliography; Index.'Word and Image l£.