Latin American Television A Global View [Paperback]

Latin American Televisionmakes English speakers aware of the dimensions, operation, and significance of the globalization of television in the Spanish-speaking world. Second only in scale to the market for English-language programming, the Spanish-language market embraces not just most nations of South and Central America but also Spain and the United States. The book chronicles and analyses the development and structure of the globalization of these markets as a `Latin world'.

Preface
1. Introduction
2. The Autumn of the Patriarch: Mexico and Televisa
3. The Latin American Continent: Brazil, Venezuela, and Argentina
4. The Wealthiest Hispanics in the World : Spanish Language Television in the United States
5. From Latin America to Latin Europe: Spain and Portugal
6.Non Plus Ultra: Latin Geolinguistic Markets and their Limits
Index

Professor John Sinclair (co-author of the highly-praisedNew Patterns in Global Television: Peripheral Vision) is Associate Professor in International Communication, Sociology, and Cultural Studies, in the Faculty of Arts at Victoria University of Technology, Melbourne