Finally business professionals will be able to learn how to communicate effectively. This book builds the essential writing, speaking, and listening skills needed to succeed. An entire section is devoted to helping non-native speakers of English in their efforts to produce readable, well-edited work. It includes Communication Dilemmas boxes that pose interesting, real-life communication choices and challenges. Six brief interviews with real communication experts are presented that explore a variety of different corporate environments. New sections are also included on social networking communications and the electronic career search. Business professionals will discover how to apply newly acquired communication skills throughout their careers.
Preface iii
Acknowledgements v
Introduction vii
Part One Pillars of Management Communication 1
Chapter 1 Communication Architecture for Professional Success 5
Chapter 2 A Process for Management Writing 46
Chapter 3 Individual and Collaborative Styles for Management Writing 72
Chapter 4 Oral Presentations 103
Chapter 5 Listening 145
Part Two Letters, Memos, and Email 159
Chapter 6 Formats and Techniques for Business Letters 163
Chapter 7 Saying “Yes” and “No” in Correspondence 191
Chapter 8 Persuasive Messages 226
Chapter 9 Effective Memos and E-mail 251
Part Three Reports and Proposals 271
Chapter 10 Short and Long Reports 275
Chapter 11 Proposals and Business Plans 340
Chapter 12 Graphic Aids for Documents and Presentations 362
Part Four Career Communication 389