Measurement Errors in Surveys [Paperback]

The Wiley-Interscience Paperback Series consists of selected books that have been made more accessible to consumers in an effort to increase global appeal and general circulation. With these new unabridged softcover volumes, Wiley hopes to extend the lives of these works by making them available to future generations of statisticians, mathematicians, and scientists.

This book will be an aid to survey statisticians and to research workers who must work with survey data.
–Short Book Reviews, International Statistical Institute

Measurement Errors in Surveys documents the current state of the field, reports new research findings, and promotes interdisciplinary exchanges in modeling, assessing, and reducing measurement errors in surveys. Providing a fundamental approach to measurement errors, the book features sections on the questionnaire, respondents and responses, interviewers and other means of data collection, the respondent-interviewer relationship, and the effects of measurement errors on estimation and data analysis.

Introduction (W. Kruskal).

1. Measurement Error Across Disciplines (R. Groves).

SECTION A: THE QUESTIONAIRE.

2. The Current Status of Questionnaire Design (N. Bradburn & S. Sudman).

3. Response Alternatives: The Impact of Their Choice and Presentation Order (N. Schwarz & H. Hippler).

4. Context Effects in the General Social Survey (T. Smith).

5. Mode Effects of Cognitively Designed Recall Questions: A Comparison of Answers to Telephone and Mail Surveys (D. Dillman & J. Tarnai).

6. Nonexperimental Research on Question Wording Effects: A Contribution to Solving the Generalizability Problem (N. Molenaar).

7. Measurement Errors in Business Surveys l#ï