Samurai Sellingis a unique guide for the modern salesperson. The code of the ancient Japanese samurai is grounded in service and personal character.Samurai Sellingshows sales professionals how to apply the code of the samurai, so that whether you sell cars, real estate, office products, or personal home products, you have fresh and powerful techniques to win life-long customers.
Samurai Sellingtells stories of the ancient samurai and relates them to today's competitive sales climate. Based on a proven seminar which the authors have taught to thousands of managers and sales professionals, the book is filled with practical tips, examples, and exercises that will hone your selling skills and improve your customer service.
A sales manual that reveals the almost mystical power to sell that one gains from developing inner confidence in the mission of serving the customer...[A] fascinating handbook. Success Magazine
We should not launch another product or service without this process...Full Stop! Richard Anderson, Global Account Manager, Schlumberger
Chuck LaughlinandKaren Sageare highly successful salespeople, executives, and co-founders of Corporate Visions, Inc. With their Power Demos and Power Positioning workshops they train thousands of executives, sales, and technical professionals worldwide each year in the art of samurai selling.
Marc Bockmanwas a professional writer of sales and training films, seminars, and meetings for businesses. He was the author of three previous books, includingTurning PointsandOn My Honor, I Will(with Randy Pennington), a book on ethics in business.