Strategy As Action Competitive Dynamics and Competitive Advantage [Hardcover]

Strategy as Actionpresents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

Part I. The New Competitive Advantage

1. Disruptive Competition: Intensifying Actions and Reactions in the Twenty-First Century

Part II. Strategic Paradigms of Competitive Advantage

2. Economic Theories of Competition and Competitive Advantage: Neoclassical, Industrial Organization Economics, Game Theory, Schumpeterian, and Evolutionary Economics
3. Knowing Your Relative Market Position
4. Knowing Your Relative Resource Position

Part III. Action-Based Dynamic Model of Competitive Advantage

5. An Action-Reaction Framework for Building Competitive Advantage
6. Avoiding Rivals with Entrepreneurial Actions: Exploiting Competitive Uncertainty and Blind Spots
7. Engaging Rivals with Ricardian Actions: Exploiting Ownership of Superior Resources
8. Defending against Rivals as a Dominant Firm: The Role of Deterrent Actions
9. Winning the Peace
10. Using the Action Model: Predicting the Behavior of Rivals
11. Strategy as Action: Integration and Evolution of Resource Positions
Notes
Index