Think Strategically [Hardcover]

If you think more strategically than your competitors, your company will win the competitive battle in the mid or long term. This book explains simply and clearly the elements, concepts, analyses and interrelationships that make up this strategic thinking, and shows how to employ it in your business or organization.Introduction Strategic Management - Strategic Levels and Processes Key Strategic Concepts Competitive Advantage and Strategy Macro-environment -?PEST Analysis, Types of Environment and?Scenarios Industry -?Levels and Definitions Industry (II) - Micro, Strategy, Strategic Dimensions and Groups Market -?Segments, Key Success Factors and Minimum Success Factors Resources and Capabilities -?Key Result Areas, Core Competences Industry Value Chain - Distributing and Changing Value Company Value Chain - Core Activities, Strategy, Outsourcing and other Perspectives Globalisation and Strategy Strategy and Crisis The Strategic Core as a Management Model in the Face of Complexity Guide to Book Chapters through the GIB Model Acknowledgements Figures

'Think Strategically is a practical, comprehensive guide, with an interesting approach to key issues of strategy. I highly recommend this book to both students and practitioners.' Jose Luis Arroyo, Chief Strategy Officer of Engineering & Construction Business Group, Abengoa

'A book managers cannot wait to read. It gives invaluable advice about how to think strategically essential nowadays. I would recommend thinking each day about one of the strategic questions proposed at the end of each chapter.' Jos? Luis Zarroca,

President of Inova; CEO, Biokit

'From both a student and practitioner perspective, Think Strategically presents a logical framework that clearly and concisely explains the key building blocks of strategy. Whether completing a graduate degree in business or charting out corporate strategy at work, this book will assist greatly.' Joe Schneider, El3