Winning the White House, 2008 [Hardcover]

What does it take to win the White House? This book helps students understand both the issues and how and why people vote for one candidate. After discussing the dynamics of the primary campaigns, the authors examine three broad sets of issues that play a key role in voting: foreign policy, domestic policies, and the culture wars. This sets the foundations for an examination of regional similarities and differences in voting patterns, as the varying salience and valence of issues-whether general or specific-is explored across and within regions. Special attention is paid to battleground states. Drawing on concepts from political science, this book advances students' understanding both of the field and the phenomenon.PART I: THE NOMINATION A Campaign To Remember PART II: THE ISSUES It was the Economy, Mostly The Foreign Policy Election That Wasn't Searching for the Social Issue PART III: THE REGIONS The Northeast: Blue, Deep Blue The South: Winking at Dixie The Midwest: Middle America's Margins The West: On the Electoral Frontier

Endorsements for Winning the White House, 2004:

'American presidents govern the entire nation but they are chosen in fifty separate state contests, each with its own rules, issues and personalities. Winning the White House is one of the few books to capture the state-by-state and regional realities of presidential politics. It is a book that should be read and pondered by scholars, journalists and citizens.' - Benjamin Ginsberg, Bernstein Professor of Political Science, The Johns Hopkins University, USA

'This fine new collection does an especially good job in exploring the role of values in the 2004 campaign. The essays are written in a way that students are bound to be interested, and faculty also will enjoy these thoughtful assessments.' - Clyde Wilcox, Department of Government, Georgetown University, USA

'Winning the White House is an interesting and insightful volume on the pol3#